Branding actually is a tool you can invest in for long term value - not just short term results. We review how the human eye can influence

By Kat Reyes and Emily Page “I’m a busy emerging brand - why the heck should I care about brand consistency? I only care about speed to...

It's so easy to let packaging be the last thing you think about in your product development and sales plan. Product development is a fast...

Variety is the spice of life - it can also be the life of your spice brand. For most brand owners getting just ONE product off the ground is

Sales meeting jitters can happen anytime with anyone. You want to be a hit! Take a deep breath and remember that your CRUCIAL key for...

To effectively leverage color block merchandising, you need to get in the store and see what’s already on the shelf. Published on ECRM...

By Emily Page 2/27/2019 As a brand owner, you have a million competing priorities. When you sit down to create your "TO DO" list how do...

by Emily Page Where is your brand growing this year? ⛅️ Do you feel you have a clear strategy for sales? If you don't, it's very likely...

By Emily Page, October 15, 2018 Joe Tarnowski and Emily Page are passionate about product development and have quick advice for...

Interview by Hannah Esper and published in New Hope Network 4/14/2019 https://www.newhope.com/branding-and-marketing/how-maximize-product...