Success at the Shelf: Color-Blocking Strategies for Packaging Design
Written by Joe Tarnowski of ECRM 7/13/20 based on an interview with Emily Page Unless you are looking only to win awards, the true test...
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Jul 16, 2019
ADVICE: WHY A PRODUCT LINE EXTENSION SHOULD BE PART OF YOUR WINNING SALES STRATEGY
Variety is the spice of life - it can also be the life of your spice brand. For most brand owners getting just ONE product off the ground is
Mar 11, 2019
ADVICE: Color Blocking Strategies: Make Your Brand JUMP off the Shelf!
To effectively leverage color block merchandising, you need to get in the store and see what’s already on the shelf. Published on ECRM...
Feb 10, 2019
ADVICE: Brand Sales Growth Strategy Exercise in 45 Minutes
by Emily Page Where is your brand growing this year? ⛅️ Do you feel you have a clear strategy for sales? If you don't, it's very likely...
Jun 25, 2018
ADVICE: How & Why To Develop Packaging Line Extensions
Video interview of Emily Page, CEO of Pearl Resourcing by Joe Tarnowski at ECRM October 15,2018 Let's talk "'How and Why' To Do A Line...
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